Westermann Studio
Print + Digital




New Work —
Passion Book
Sira Puga Brand Identity
Posters
Adidas Athletics
Adidas Basketball NY Book
Basketball NY Graphics



Previous Work —
sarawestermann.com
 

About
Info
Westermann Studio was founded by Sara Westermann in 2020. Crafting experiences in the worlds of fashion, music, sport, entertainment & technology. Focusing on print and digital.


Mark

4. Adidas Basketball NY Book




a) Adidas Basketball NY Book Graphics

ADIDAS BROOKLYN FARM / New York, 2018
Typefaces Used and Distorted Opposit, Good Type Foundry
and Adineue Pro Black
Software CLO 3D Virtual Fashion Design Software
UX/ 3D Apparel Design by Didi Malkosh


            While working at Adidas Brooklyn Farm on Basketball Creative Direction I created a manual inspired by some of the most famous NYC basketball courts. The Cage, Dyckman Park, Rucker Park and Christopher “Biggie” Wallace are some of the courts featured in these essays.

During my visual journey while working with young athletes I created several typographically driven graphics inspired by the courts and their surroundings.

All the graphics converged in the centerpiece of our collection — a Basketball scarf hoodie created for each court. The 3D piece was created in CLO 3D Fashion Design Software in collaboration with Didi Malkosh.


b) Rucker Park Graphics


c) The Cage Graphics


d) Dyckman Park Graphics

e) Adidas Basketball NY Book Intro


f) Adidas Basketball NY Book Cover
Mark