1. Adidas Basketball NY Book
001a Adidas Basketball NY Book Graphics
ADIDAS BROOKLYN FARM / New York, 2018
Fonts Used and Distorted Opposit, Good Type Foundry
and Adineue Pro Black
UX/ 3D Apparel Design by Didi Malkosh
While working at Adidas Brooklyn Farm on Basketball Creative Direction I created a manual inspired by some of the most famous NYC basketball courts. The Cage, Dyckman Park, Rucker Park and Christopher “Biggie” Wallace are some of the courts featured in these essays.
During my visual journey while working with young athletes I created several typographically driven graphics inspired by the courts and their surroundings.
All the graphics converged in the centerpiece of our collection — a Basketball scarf hoodie created for each court. The 3D piece was created in CLO 3D Fashion Design Software in collaboration with Didi Malkosh.
001b Rucker Park Graphics
001c The Cage Graphics
001d Dyckman Park Graphics
001e Adidas Basketball NY Book Intro
001f Adidas Basketball NY Book Cover
2. Basketball NY Graphics
002b The Cage Animation
ADIDAS BROOKLYN FARM / New York, 2018
Fonts Used and Distorted Opposit, Good Type Foundry
Software CLO 3D Virtual Fashion Design Software
UX/ 3D Apparel Design by Didi Malkosh
Elements created from trials and errors generated by CLO | 3D Fashion Design Software. All the graphics were inspired by NYC Basketball Courts and converged in the centerpiece of our collection — a Basketball scarf hoodie created for each court. The 3D piece was created in CLO | 3D Fashion Design Software in collaboration with Didi Malkosh.
002c The Cage Scarf Hoodie / 3D Apparel Design by Didi Malkosh
3. Adidas Athletics
003a Adidas Athletics FW20
003b Adidas Athletics FW20 / In collaboration with Oswaldo Rodriguez
ADIDAS HQ / Germany, 2018
Fonts Used Frivole by Eliott Grunewald, ECAL Typefaces
and Opposit, Good Type Foundry
Workshop with Hassan Rahim (NYC)
Photography Art Direction by Berto Herrera
Fonts Used Frivole by Eliott Grunewald, ECAL Typefaces
and Opposit, Good Type Foundry
Workshop with Hassan Rahim (NYC)
Photography Art Direction by Berto Herrera
003c Adidas Athletics FW20
Below some t-shirts for Women Athletics SS19 for the US market in an oversized fit and energetic color palette inspired by the world of racing graphics.
003d Adidas Athletics SS19
003e Adidas Athletics FW19 / In collaboration with Shamma Buhazza
For Athletics FW19 I partnered up with Shamma Buhazza focusing on a collection driven by Adidas branding and logo saturation. Bold colors, repeated graphics and geometric shapes try to elevate a more feminine silhouette. The hoodie was designed by Alison Chernesky.
003f Adidas Athletics FW19 / In collaboration with Shamma Buhazza
Below are some of my first explorations for Adidas Athletics, following the main themes and directions like United by Sports and No Borders.
003g Adidas Athletics Explorations
003h Basketball Explorations
4. Posters
004a Posters
Showcase of several posters made for concerts, events and exhibitions from 2014 to 2019.
004b Indie Lisboa Film Sessions Posters
INDIE LISBOA FILM SESSIONS
Promoted by The Portuguese Conspiracy
In partnership with Indie Lisboa
004c Indie Lisboa Film Sessions Posters
004d How To Become Nothing Posters
HOW TO BECOME NOTHING
A Project by Paulo Furtado, Pedro Maia, Rita Lino
Photography by Rita Lino
Original Soundtrack by The Legendary Tigerman
A road-movie through Californian desert in a format of live cinema concert, with live soundtrack from The Legendary Tigerman and real-time image manipulation by Pedro Maia. A false diary on a man’s journey that, more than just disappear, he aims to be nothing, to become nothing.
004e Fade Into Nothing Posters
About
Westermann Studio was founded by Sara Westermann in 2020. Crafting experiences in the worlds of fashion, music, sport, entertainment & technology. Focusing on print and digital. Working in the development of creative strategies and visual concepts for the cultural and commercial fields, with a focus on branding, visual design, art direction and editorial design. Working with a wide range of clients, from individuals and institutions, local business and worldwide brands. Based in Porto, working worldwide.
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